Influence: The Psychology of Persuasion

By Robert B. Cialdini (1984) Pages: 320,Final verdict: Don't-read What does it take to be a master of persuasion? How do great salespeople, brands, religious groups and other organizations influence our decisions, and how can we recognize when we’re being “played"? To understand this and... Read more

Psychology

Originals: How Non-Conformists Move the World

By Adam Grant (2016) Pages: 326,Final verdict: Should-read How can someone overthrow a dictatorship, fight for a paradigm shifting change at the CIA or create the next billion dollar company? What do originals and non-conformists have in common and how can we get inspired by them? In an effort... Read more

Sociology

The Back of the Napkin

By Dan Roam (2008) Pages: 278,Final verdict: Should-read How well can you draw? If you're like me, you assume that your artistic ability was lost sometime between those kindergarten drawings of your family and the first time you attempted to draw dead nature in middle school (seriously,... Read more

Personal Development

Henrique Cruz

60 Posts

Influence: The Psychology of Persuasion

Originals: How Non-Conformists Move the World

The Back of the Napkin